Sharks Extend Partnership with Local Independent Business – At The Buzzer for a Second Year

The B. Braun Sheffield Sharks are proud to announce the renewal of their partnership with local independent business, At The Buzzer UK, for a second consecutive year. This collaboration between the Sharks and the Sheffield-based vintage jersey store continues to strengthen the connection between two passionate entities with deep roots in basketball.

Tom Walshaw, owner of At The Buzzer UK, expressed his excitement about the continued partnership: “It’s an honour to be entering our second year working alongside the B. Braun Sheffield Sharks. As a local business and lifelong basketball fan, it's incredible to see the support from the team and fans alike. I’m really looking forward to what’s in store this season as we build on last year’s success!”

Mike Tuck, Marketing Manager for the Sheffield Sharks, shared his enthusiasm: “We’re thrilled to be continuing our partnership with At The Buzzer UK. The shared passion for basketball and the community makes this collaboration a natural fit. Tom’s commitment to the sport and his business’s focus on bringing the history and style of basketball to life has really resonated with our fans. We’re excited for the opportunities this second year will bring.”

The partnership will once again bring a variety of fan engagement initiatives, including exclusive promotions, vintage jersey giveaways, and other exciting activations that will connect fans both in Sheffield and beyond. Keep an eye on Sharks' social media for upcoming announcements.